{"id":7264,"date":"2018-05-08T16:02:47","date_gmt":"2018-05-08T15:02:47","guid":{"rendered":"https:\/\/selfhelpafrica.org\/uk\/?p=7264"},"modified":"2025-12-02T17:36:21","modified_gmt":"2025-12-02T17:36:21","slug":"radio4appeal","status":"publish","type":"post","link":"https:\/\/selfhelpafrica.org\/uk\/radio4appeal\/","title":{"rendered":"Radio 4 Appeal: It starts with a seed"},"content":{"rendered":"

As presenter of BBC Radio 4\u2019s hugely popular Sunday morning show 'The Food Programme', Sheila Dillon has been the voice of the BBC on all things relating to food, for a generation. And this May, she\u2019s supporting Self Help Africa, by voicing our BBC Radio 4 Charity Appeal.<\/p>\n

A few years ago Sheila visited Ethiopia, where she broadcast on aspects of Self Help Africa's work supporting agricultural development and food production in the Horn of Africa:<\/p>\n

\u201cI saw the challenges that are faced by small farmers, often women farmers. They are dealing with poor soil, a lack of irrigation, inadequate hand-tools, but most of all poor seed. <\/em><\/p>\n

And what Self Help Africa is doing right now is training farmers to become seed producers; it\u2019s such a worthwhile project.<\/em><\/p>\n

I\u2019d like to persuade you to be generous and open your hearts to these farmers and help them with something extremely significant.\u201d
\n<\/em><\/p>\n

\"sheila\"<\/a><\/p>\n

\nAlem, whose story you\u2019ll hear in the appeal, is one of 2,000 community-based seed-producers working with Self Help Africa in Ethiopia. You can watch Alem\u2019s story below:<\/p>\n<\/p>\n

Self Help Africa\u2019s BBC Radio 4 Charity Appeal will be broadcast at 07:54am and 9:26pm on Sunday 13th May, and repeated at 3:27pm on Thursday 17th May. A donation of \u00a365 could provide a community-based seed producer with quality seed and training for a year, helping more farming families to escape the cycle of hunger and poverty.<\/p>\n

Please tell your friends and family to tune in - spread the word and help us grow!<\/p>\n<\/div><\/div><\/div><\/div>